DrinkTime.ru has been designed as a universal resource to ensure free and extensive communication for all alcohol connoisseurs, including even those who may just be curious. The new project is expected to become one of the top advertisement sites for Russian and foreign alcohol producers and distributors.
DrinkTime.ru offers the latest, most interesting and accurate information about events, new products and celebrities of the alcohol world in the
News section. The
Readers' Hall section gives readers the chance to learn about everything from what's going on in the vast world of wine now and in the near future, to the most fascinating drinking habits in various parts of the world. The
Living Room section will offer a chance to talk to famous actors, musicians, writers, artists, politicians and business people, while the
Alcohol Tasting section will provide information about various alcoholic drinks and the best combinations of drinks and food. Questions for a sommelier can be asked in the
Questions for Sommelier section. The history of the greatest alcohol brands can be found in the
Brand History section. And to take a virtual tour of different countries, all it takes is a click of the mouse and you can go to the
Wine Tour section. As if that were not enough, you can even find out the secrets of great chefs and learn about the pleasures of the world's tastiest foods by visiting the
Drink&Food section.
"The Russian Internet currently does not offer such a universal information resource which targets end consumers," general director of RBC Media Artyom Inutin noted, adding that "the need for such a resource is obvious. Over the last 15 years Russia has seen the emergence of an audience interested not only in learning about alcohol, but also in becoming part of this important aspect of world culture." Inutin also believes that "the new project is likely to be appreciated by the RBC audience, which is known for its high income level and proactive lifestyle."
DrinkTime.ru targets men and women aged 25 and older with a university degree and stable income, dynamic lifestyle and business interests - those who read a lot, love the arts, traveling, and discovering new things. The portal is designed for people who find pleasure in life and all its many aspects.
The chief editor of the portal is famous journalist Alexander Sidorov. His numerous articles about wine and strong alcoholic drinks, peculiarities of national cuisines from various nations, restaurant business and the wine market were featured in the leading Russian and foreign publications (Enoteka, VinZoom, Sigar Clan, Smoke, and Enotria). He is a recognized expert at international competitions and a member of the International Federation of Wine and Spirits Journalists and Writers.
